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For security reasons, Chanel cannot provide exact details regarding how to distinguish genuine Chanel products apart from replicas. Unfortunately, such precise information would likely be used by counterfeiters to further mislead consumers. This, however, does not mean that you cannot protect yourself from unscrupulous individuals seeking to sell replicas.

While the only way you can be certain you are purchasing a genuine Chanel product is to purchase it from an authorized Chanel retailer, being aware of the context of your purchase can also help protect you. For example, if a product bearing the Chanel name or CC Monogram is advertised as being of “AAA,” “mirror image” or “7 star” quality, the product is very likely an illegal fake. Also, it is wise to exercise extra caution while shopping online as it can be difficult to ascertain the legitimacy of an online operation and you do not have the opportunity to physically examine the goods before purchase.

Above all, if the deal is too good to be true, you are probably being sold a replica handbag. The only way to be certain you are buying a genuine Chanel product is to buy it from a Chanel boutique or an authorized Chanel retailer. When you buy from an unauthorized dealer you could be buying a counterfeit.

As much as Chanel would like to help the victims of counterfeiting, Chanel cannot get back money that was paid for a replica or to repair replica products. However, Chanel regularly investigates and sues counterfeiters. In this way, Chanel is helping existing and future victims of counterfeiting.